Sandwich Boards

Pavement signs that actually stop people walking past. Built for retail, hospitality and service businesses that need more foot traffic through the door.

When your business needs to grab people walking past, sandwich boards Auckland shops and cafes depend on put your message right where it counts. At pavement level. our Auckland signwriting specialists builds custom sandwich board signs Auckland businesses use outside retail strips, hospitality venues, service offices, and event spaces.

What are Sandwich Boards?

Honestly, sandwich boards are about the cheapest marketing move a business with foot traffic can make. Stick one on the pavement and it catches people who would have walked straight past without a second glance. A decent board tells them about today's specials, what services you offer, or just that you exist. Unlike the sign bolted to your building (the one people stopped noticing six months ago), a sandwich board gets updated whenever you want. New promotion? Swap the message. Seasonal deal? Write it up that morning. For a rigid triangular alternative, have a look at our custom A-frame sign options.

Our sandwich board service covers:

  • Custom design and artwork
  • Frames built to last
  • Weather-resistant materials and inks
  • Interchangeable panel systems
  • Chalkboard surfaces
  • Double-sided displays

We build sandwich boards that match your branding, hold up to daily outdoor punishment, and get your message across to pedestrians in about two seconds flat. Pair one with window graphics and interior office signage for full street-to-reception coverage.

Auckland cafes, retail shops, professional offices and tradespeople come to Falcon Signs when they want sandwich boards that bring people through the door. Not decoration. Results.

When You Need Us

When You Need Sandwich Boards

1

Cafe and Restaurant Frontage

Draw in hungry customers with boards showing today's specials, menu highlights, or just a well-placed coffee message that stops people mid-stride.

2

Retail Shop Promotions

Weekend clearance? New stock just landed? A sandwich board on the pavement turns window shoppers into buyers faster than you would think.

3

Service Business Visibility

Accountants, lawyers, physios, consultants. If you have got a ground-floor office, a sandwich board tells passing foot traffic you are actually there.

4

Hair and Beauty Salons

Walk-in appointments, new treatments, limited offers. Put them on a board where potential clients are already passing by.

5

Real Estate Open Homes

Point potential buyers toward open home viewings. Portable, repositionable, does the job every Saturday.

6

Trade Service Offices

Plumbers, sparkies, builders with customer-facing premises. A sandwich board out front reinforces that this is a real business, not just a unit number.

7

Event and Conference Signage

Pop-up events, conferences, temporary venues. Boards handle wayfinding, registration directions, and promo messaging without any permanent installation.

8

Market and Festival Stalls

When you are competing with fifty other vendors, a good sandwich board pulls customers to your stall before they even see what you are selling.

9

Shopping Centre Directory

Businesses inside shopping centres use boards to pull foot traffic from the common areas into their individual shops.

10

Medical and Health Practices

GP clinics, physio practices, dentists. A subtle board out front helps with patient wayfinding and lets people know you are open for business.

Our Process

Our Sandwich Boards Process

01

Requirements Discussion

We talk about your business, your location, who you are trying to reach, and what the board needs to say. That conversation tells us the right size, style, and build for your situation.

02

Design Consultation

Our designers create artwork that grabs attention and reads clearly from a few metres away. We think about readability at walking distance, brand consistency, and what actually makes someone stop.

03

Size and Style Selection

Standard A-frame, swing sign, poster holder, or chalkboard? Depends on your space, your council rules, and how often you want to change the message. We walk you through the options.

04

Material Selection

A board that lives on the footpath every day needs different materials than one that comes out for Saturday markets. We recommend based on how you will actually use it.

05

Artwork Approval

You get design proofs showing the finished product before we build anything. Want changes? No problem, we revise until you are happy with it.

06

Production

Your sandwich board gets built with materials and methods that hold up to being dragged outside every morning and bumped by pedestrians all day.

07

Delivery or Collection

Pick it up from our Swanson workshop, or we deliver it to you ready to use. Either way, we can talk you through the best spot to put it and how to look after it.

Why Choose Us

Why Choose Falcon Signs for Sandwich Boards?

Designed for Your Business

Every board we make gets artwork tailored to your specific business. Readable at pavement level, on-brand, hard to walk past.

Built for Daily Punishment

Auckland weather does not go easy on outdoor signage. Our boards handle rain, wind, sun and the odd pushchair collision without falling apart.

Matches Your Branding

Your sandwich board looks like it belongs with your other signage. Same colours, same fonts, same visual identity. Consistency matters.

Options That Fit How You Work

Permanent graphics, swappable panels, chalkboard surfaces. We build the board around how you actually want to use it, not the other way around.

Local Auckland Knowledge

Based in Swanson, we know Auckland council rules and positioning quirks. That local knowledge saves you headaches.

One Team, Start to Finish

Design, production, delivery. You deal with one crew the whole way through. No getting bounced between suppliers.

Sandwich Boards Coverage - Auckland Wide

Falcon Signs provides professional sandwich boards services across the greater Auckland region.

Our Swanson base ensures convenient access for customers across Auckland for all your sandwich boards needs.

Contact Falcon Signs for Sandwich Boards

When your business needs professional sandwich boards, Falcon Signs delivers the quality, expertise, and service you deserve.

1/7 Airdrie Road, Swanson, Auckland 0612

Serving businesses across Auckland and nationwide - from our Swanson base we deliver quality signage throughout New Zealand.

Building sandwich boards that stop pedestrians and bring them through the door for Auckland businesses.

Ready to Get Started?

Whether you need a single banner or a complete site scrim fencing, Falcon Signs has you covered. Contact us today for a free, no-obligation quote.

Frequently Asked Questions - Sandwich Boards

Depends on the job. Aluminium composite frames are light and tough for daily outdoor use. Steel frames give you maximum stability if the spot is exposed to wind. Timber frames work well for businesses going for a rustic or artisan look. For the display panels, options include printed aluminium composite, corflute (budget-friendly), magnetic surfaces so you can swap messages out, or chalkboard surfaces for hand-written daily updates. We match materials to your setup and your budget.

Most common are A1 (594 x 841mm display) and A0 (841 x 1189mm). Custom sizes too, if you need them. Bigger boards grab more attention, obviously, but they take more footpath space and the wind catches them more. Your council might have rules about maximum size as well. We help you figure out what makes sense for your actual location.

We build them for it. UV-resistant inks so the graphics do not fade out in summer. Waterproof panels that shrug off rain. Frames and hinges rated for repeated daily use. That said, bring your board inside overnight and definitely during proper storms. Even a well-built board does not need to fight a nor'wester for no reason.

Printed panels give you locked-in graphics that always look sharp. Set and forget. Good for core brand messaging that does not change week to week. Chalkboard boards let you write something new every morning. Cafes love them for daily specials, and the hand-written feel creates a personal touch that printed graphics cannot quite replicate. Some businesses go for combination boards with permanent branding on top and a changeable section below. Best of both.

Pretty simple, really. Wipe printed surfaces with a damp cloth to clear off dust and grime (skip anything abrasive). Give the hinges and closures a check every couple of months, tighten whatever needs tightening. Bring it inside at night because less UV and weather exposure means it lasts longer. And during storms, just bring it in. A quality board treated this way lasts years without drama.

Yep. We produce replacement graphic panels for most standard frames. Lets you update your messaging or rebrand without binning the whole unit. We can also make multiple panel sets if you want to rotate different messages through the week or for different promotions. Cheaper than replacing the whole board every time.

Few things to think about. Viewing distance first: can people actually read it from where they will be walking? Sight lines matter: put it where pedestrians naturally look, not behind a pole or planter box. Angle it toward approaching foot traffic, not parallel to the kerb. Keep paths clear for wheelchairs and prams (council requires this). And if the spot is windy, a weighted base stops it blowing over. We are happy to talk through positioning for your specific spot.